Customized camo patterns and efficiency materials improve girls’s expertise in wildlife + outside.
October 9, 2017— San Antonio, Texas — Taruca Outside, a contemporary searching and safari trend model for girls, launches its pre-sell marketing campaign on the crowdfunding platform, Indiegogo within the Journey & Outside class.
The model is the imaginative and prescient of two Texas girls entrepreneurs, trend marketer, Jessica Zapatero, and movie producer, Heather Angel Chandler. The co-founders recognized a scarcity of trendy efficiency attire within the searching, safari, and taking pictures sports activities for girls. To deal with the issue of ill-fitting garments and dated camouflage patterns, the crew created two up to date girls’s searching camo prints, Grid Camo and Geo Camo designed to carry out outside on technical materials. The launch on Indiegogo is to additional develop technical materials for the searching and hid carry athleisure line.
Taruca Outside will launch two types to pre-sell on Indiegogo, “Jeep Trip Skirt” with built-in shorts providing two aspect pockets; one massive sufficient to carry a girl’s favourite massive smartphone and one other for a searching or magnificence accent. The complement to the skirt is the “Jeep Trip High,” a snug, lengthy sleeve, crew neck high that gives an anti-microbial, moisture-wicking end with UPF 50+UV safety constructed straight into the fibers of the material.
“Our proprietary camo textile patterns and technical materials provide girls a trendy various to what’s broadly accessible as we speak. Our buyer can really feel on-trend, whereas protected against the outside components with materials that carry out,” explains co-founder, Jessica Zapatero.
After working with a big focus group of nature fans, girls hunters, ranchers, and hid carry instructors the crew has developed two collections that might be provided direct-to-consumer on tarucaoutdoor.com. The gathering consists of two strains: “Guntry Membership”, luxurious women taking pictures clothes and accessories for the gun vary, and “South Texas Safari”, designed for consolation throughout searching, wildlife watching, and leisure.”
“We’re excited to debut our assortment on Indiegogo after understanding what our buyer actually must carry out her finest outside. Taruca Outside’s mission is to assist girls hunt, shoot, and conceal carry higher,” explains co-founder Heather Angel Chandler.
The Indiegogo debut will run for 30 days beginning October 10, 2017. As soon as totally funded the model will enter into manufacturing with supply dates through the Vacation Season. For extra info on the Indiegogo launch go to:
About Taruca Outside: Taruca Outside is a Texas-based, way of life model that celebrates girls’s ardour for the outside. Our mission is to reinforce girls’s safari, ranching, and taking pictures vary efficiency and expertise outside. Our model promise is to ship trendy efficiency attire that gives girls with fashionable match, perform, and trend with the newest material applied sciences and superior high quality to appear and feel their finest whether or not they’re at house, the lodge or town.